The Story Behind the Print
How Groovy Grayling Became a Fishe Original
Groovy Grayling began with one of Alaska's most recognizable freshwater fish. First launched in Anchorage in April 2016, the print carried the Arctic grayling's sail-like fin and shifting color into gear made for fishing, travel, movement, and everyday life.
Groovy Grayling at a Glance
April 14, 2016
The original launch party took place in Anchorage, Alaska.
Designed by Chaney Fray
The Fishe artist turned a real fish silhouette into expressive shape and color.
A Fishe Favorite Returns
The print returned in 10th Anniversary Signature Leggings.
In This Story

The Alaska Inspiration
The Fish Behind the Groovy Color
Arctic grayling are known for tall, sail-like dorsal fins and iridescent red, aqua, and purple markings. Their bodies can shift through silver, gold, blue, and darker tones.
Movement and color made the species a natural Fishe muse. The fish is widespread across Alaska and especially loved by fly anglers for its willingness to rise to a dry fly.
From Fish Silhouette to Groovy Grayling
Artist Chaney Fray created Groovy Grayling as part of her fish-inspired work for Fishe.
Her process begins with observation. She studies the species, identifies its most distinctive shapes, then builds an abstract composition around contrast and color.
The result is not a literal fish illustration. It is artwork that remains connected to the species while moving naturally across apparel and gear.
Anchorage · 2016
The Original Groovy Grayling Launch
Fishe introduced Groovy Grayling with a party in Anchorage on Thursday, April 14, 2016. The first release included leggings and neckwear.
The idea was bigger than those first products. Groovy Grayling brought joy and personality into fishing, running, yoga, travel, and the quieter moments between adventures.
How Groovy Grayling Kept Moving
The pattern later traveled through fishing collaborations, bags, footwear, and new generations of Fishe gear.
Fishe x Orvis
A Groovy Grayling sling pack became an early chapter in the technical fishing partnership.
Award-Winning Gear
The Groovy Grayling Dry Bag Backpack appeared in Fish Alaska Magazine's 2018 gear coverage.
Fishe x XTRATUF
Groovy Grayling later appeared on Legacy Boots in a memorable Alaska collaboration.
A Fishe Favorite Returns
Groovy Grayling 10th Anniversary Signature Leggings
The anniversary leggings bring the original retro energy forward. The high-waisted design is made for early casts, trail miles, travel days, and post-river stops.
From Deck to Everyday
Groovy Grayling Sharkbyte Slip-Ons
The live Groovy Grayling catalog also includes a Sharkbyte deck shoe for movement between water and town.
Water-resistant canvas, breathable lining, cushioning, and a slip-resistant outsole give the shoe a practical reason to carry the print.
Why the Print Still Feels Like Fishe
Groovy Grayling respects a distinctive Alaska fish without treating it as something that belongs only in a field guide.
The print turns observation into expression. It gives anglers and outdoor women color without sacrificing utility, and it moves easily between water, trail, road, and everyday life.
Carry the Original Into a New Adventure
Groovy Grayling began as an Anchorage launch and grew into one of Fishe's most recognizable fish-inspired prints.
Frequently Asked Questions
What is Groovy Grayling?
Groovy Grayling is a Fishe print inspired by the Arctic grayling. It translates the fish's dorsal fin and shifting colors into bold artwork used across apparel and gear.
When did Groovy Grayling first launch?
Fishe introduced the pattern at an Anchorage launch party on April 14, 2016. The first release included leggings and neckwear.
Who designed Groovy Grayling?
Artist Chaney Fray designed the pattern using species references, silhouette studies, abstract shape, and color.
What fish inspired the pattern?
The Arctic grayling inspired Groovy Grayling. The freshwater fish is known for its sail-like dorsal fin and iridescent markings.
Is Groovy Grayling still available?
Yes. The live catalog currently includes 10th Anniversary Signature Leggings and Sharkbyte Slip-Ons. Sizes and inventory can change.
Are Groovy Grayling and Enchanted Grayling the same?
No. They are separate Fishe designs with different artwork and product collections.
Where can I learn more about the artist?
Read the Chaney Fray artist feature.









