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Dry Bag Backpack Guide: What to Look For Before You Buy

Dry Bag Backpack Guide: What to Look For Before You Buy A waterproof fishing backpack sounds simple until you start shopping for one. Suddenly everything...

Ladies Fishing Apparel Guide for Every Season on the Water

Ladies Fishing Apparel Guide: What to Wear for Every Season on the Water The best days on the water rarely stay one thing for long....

Close-up of an angler adjusting the hood on a Fishe Radiant Redfish Solstice Hooded Sunshirt—bold teal and pink pattern with thumbhole cuffs in sunrise light.

Women’s Fishing Clothing That Actually Works on the Water

There is a big difference between getting dressed for the outdoors and getting dressed for a full day of fishing. A river morning can start...

Fleece Jacket for Ladies: What to Know Before You Buy

Table of contents Fleece Jacket for Ladies: What to Know Before You Buy Why Trust Us What is a fleece jacket, exactly? What does a...

Cute & Stylish Canvas Tote Bags for the River and Beyond

Table of contents Cute & Stylish Canvas Tote Bags for the River and Beyond Why Choose a Cute Canvas Tote Bag? Styles that Make a...

My Summer on the Egegik River- Ivy O'Guinn

Fishe Ambassador Ivy O'Guinn on her first season as a sports fishing guide on the Egegik River. ...

Help Us Fishe for Good: 20% to Casting for Recovery

Color can do more than turn heads—it can change a day. This October, every piece from our Radiant Redfish collection turns your on-water style into...

Black Friday Events at the Fishe Shops in Anchorage!

Nothing beats following up a cozy holiday dinner...except for great community, fun, friends and Fishe! Don't miss out on Black Friday at the Fishe Shops...

FisheWear: FUNctional Women’s Fishing Apparel Revolution

FisheWear: Revolutionizing Women's Fishing Apparel In recent years, the fishing industry has seen a significant shift, particularly in the realm of women's fishing apparel. FisheWear,...

In October We Wear PINK

Help us Fishe for Good October is Breast Cancer Awareness Month, and the best month to wear pink to bring awareness, educate. We’re excited to...

Nicole Watson: A Journey from Childhood Fishing to Grayling Reintroduction

Growing up, I frequently visited a town named Grayling in Michigan each summer. My parents did not fish, but I loved the water. Often, I...

Title Nine Pitchfest Recap

Hey Fishe Friends! Thank you for all the support this past week while we attended Title Nine's 2023 Pitchfest! What an incredible experience that we...

Introducing: Salty Striper

Fishe is thrilled to welcome the Salty Striper collection, our latest gift from the sea. ...

An Ode To Our Why: Fishing as Self Care for Women

Here at Fishe Wear, we believe that fishing can be a powerful positive force in women’s lives. We see it as an excellent avenue for...

Welcoming the NEW Fishe Storefront in Downtown Anchorage!

Fishe Wear expands Anchorage retail options to include a second storefront in downtown, just in time for the busy summer season. ...

Behind the Scenes: Fishe x Rumpl Collaboration

What’s better than going fishing? Fishing with friends of course! A day on the river is only made better by a pal to help net...

Introducing: Unbound Brown

To love fishing for brown trout is to love stripping a mouse fly at night, waiting for a sudden splash and the adrenaline rush of...

Featured Ambassador: Lisa Le

How did you first get into outdoor recreation? Into fishing? "I grew up fishing as a kid with my family. It was the typical...